Octal Philippines Inc. is searching for an innovative Digital Marketing Specialist for IT to enhance our online presence and engage our target audience effectively. In this role, you will develop and implement tailored digital marketing strategies specific to the IT sector, focusing on driving brand awareness, increasing lead generation, and boosting customer engagement. Your responsibilities will include managing SEO, running targeted online advertising campaigns, optimizing content for various platforms, and analyzing performance metrics to refine our marketing efforts.

Requirements

• Bachelor's degree in Marketing, Information Technology, or a related field.
• 3+ years of experience in digital marketing, preferably within the IT industry.
• Strong knowledge of digital marketing techniques, including SEO, SEM, PPC, and social media marketing.
• Experience in creating and managing content that resonates with IT professionals and organizations.
• Proficient in using analytics tools (e.g., Google Analytics, social media insights) to track campaign performance and ROI.
• Exceptional communication skills, both written and verbal, with the ability to convey technical concepts to non-technical audiences.
• Creative problem solver with strong attention to detail and organization skills.
• Ability to work collaboratively in a fast-paced team environment.
• Familiarity with marketing automation tools and CRM software is a plus.
• Up-to-date with the latest trends and changes in digital marketing and technology.

Benefits

• Competitive salary and benefits.